RADD; The Entertainment Industry’s Voice for Road Safety, is dedicated to saving lives and reducing injuries through edutainment.
- Cause-markets road safety using music themes
- Focuses on impaired and reckless driving prevention – especially the disturbing new trend of mixing drinks, drugs and speed
- Targets adults, teens, college students and military with its programs
- Builds and maintains coalitions
- Empowers community leaders, especially law enforcement
- Offers science-based programming
- Serves as the 5th “E” in Road Safety: to Enforcement, Environment, Emergency Medicine, Education, RADD brings Edu-tainment to capture the attention of ages 14 – 34
Join our RADD team. We are always looking for generous donors, brands, partners (campus, hospitality, retail) and college students looking to becomes RADD Campus Ambassadors..